Garlik, a UK company that focuses on personal information control, have recently launched the QDOS site (pronounced “kudos”, and no, it’s nothing to do with the old operating systems of the same name) for measuring your “digital status” or estimated online rating.
According to the creators:
With QDOS, 45 million UK adults now have a unique online identity score (a score which tells them what they look like in the digital world so they can manage it).
I tried searching for Tony Blair and found out that he “fits in” just above singer Rihanna and below Wikipedia’s Jimmy Wales and Heroes’ Haydn Panettiere. So it seems that the media does have more power than politics after all…