
With the imminent arrival of iPad 2 into our stores, the team here at Technology Voice began discussing what it is about the iPad that has made it such a success. Despite its perceived flaws (namely the lack of Adobe Flash or a USB port), Apple reports that it sold 7.33 million iPads in the last 3 months of 2010. Why?
In answering this question, the room was divided between those who regard it as merely a scaled up iPod Touch and those who view it as a can’t-live-without device. With this divergence in mind, we decided to investigate how iPad users interact with the tablet and what its true benefits are.
One of the main benefits appears to be the simple user interface which is quick to power up and allows instant access to items including emails, news, pictures or Facebook.